2024 Outdoor Participation Trends Report. Use it to stay ahead of trends, allocate resources effectively, and shape your overall marketing strategy. The year 2023 saw a record 175.8 million participants in outdoor recreation, representing 57.3% of the u.s.


2024 Outdoor Participation Trends Report

57.3% of all americans aged six and older. The year 2023 saw a record 175.8 million participants in outdoor recreation, representing 57.3% of the u.s.

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